Glossary

Decagon’s AI and CX glossary

The world of agentic AI and modern customer experience moves fast. This glossary breaks down the most important concepts in plain language, so your team can evaluate, deploy, and scale CX platforms with confidence.

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Customer effort score (CES)

Customer feedback loop

Customer health score

Customer journey mapping

Customer onboarding

Customer retention rate

Customer satisfaction score (CSAT)

Customer segmentation

Customer self-service

Customer service KPIs

Customer service outsourcing

Customer support automation

D

Data annotation

Data residency

Deep research

Deflection rate

Delegated authorization for AI agents

Dialogue state tracking (DST)

Digital concierge

DPO (Direct Preference Optimization)

Dual-tone multi-frequency (DTMF)

Durable execution

E

Echo cancellation (AEC)

Emotion detection

Endpointing

Entity extraction

Escalation matrix

Escalation rate

EU AI Act

Explainable AI

F

Fallback intent

Few-shot learning

Fine-tuning

First contact resolution (FCR)

First response time (FRT)

Forecast accuracy

Foundation model

Function calling in LLMs

G

Generative AI for customer service

Generative UI

Golden dataset

Graduated autonomy

Graph RAG

Guardrail evaluation

H

Hallucination detection

Help desk

Hill climbing

Human-in-the-loop (HITL)

Human-in-the-loop vs human-on-the-loop

Human override rate

Hybrid search

I

Inference time

Intelligent Virtual Agent (IVAs)

Intent detection

Intent recognition

Interactive voice response (IVR)

ISO 27001

ISO 42001

J

Just-in-time access

K

Knowledge base

Knowledge graph

KV cache

KYC in customer service

L

LangGraph

Large language model

Latency

Lifetime value (LTV)

Live chat

LLM as a judge

LLM benchmark

LLM router

LLM token usage

M

MCP context bloat

MCP gateway

MCP tool poisoning

Mean opinion score (MOS)

Mixture of experts

Model card

Model context protocol

Model drift

Multi-agent system

Multi-channel vs omnichannel

Multimodal AI

Multi-turn conversation

N

Named entity recognition

Natural language processing (NLP)

Net Promoter Score (NPS)

Next-best action

NLG (natural language generation)

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